Branding Questionnaire

Congratulations on deciding to elevate your project with professional, strategy-driven branding! I hope you are as excited as we are to get started.

Please fill out the form below as thoroughly as possible. The more we know about what you’re envisioning for your brand, the better we can align to make it happen.

Name

First Name

Last Name

Business Name

Please enter you legal business name

Website

If you don't have a website yet, please list your desired URL /domain name

http://

Are there any other links, websites, shop links that we should be aware of?

http://

Is your business on Instagram? If so, what's your handle?

We'd love to give you a follow. If you don't have an instagram profile yet, please write your desired handle name

City

Are you changing the name of your brand?

If so, please add the full name of your desired brand name

Business Details

Tell me a little about yourself and your business

Does your brand have a physical location? If so, in what city?

Do you have an existing logo?

How long have you been in business?

Brand Aesthetic

Pinterest Link

Have you already started a Pinterest mood board? Link us!

http://

Brands are driven by storytelling. What is the story behind your brand?

What's your "why" in starting this business/brand?

How do you want customers to feel when they interact with your brand?

Identify the emotions you aim to evoke through your branding.

List 5 words that best describe your brand.

What colors and fonts represent your brand, and why?

What imagery or visual elements resonate with your brand?

Symbols, visuals, icons or mascots?

What type of logo best represents your brand (e.g., wordmark, emblem, abstract)?

Indicate your preferred logo style and the rationale behind it.

Please show us at least 1 example of a brand or visual that you like.

Your ideal client.

Explain in as much detail as possible who your wanting to attract with your business.

Anything else you'd like me to know before we get started?

When would you like to start your project?

( At least 1+ week from today's date)

YYYY

How does your brand contribute to the greater good (e.g., social, environmental impact)?

Explain your brand's role in broader societal or environmental contexts.

Branding Questionnaire

Thank you for taking the time to thoughtfully answer these questions.

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